A product manager is a key figure in the development and success of a product. They are responsible for guiding the product from ideation to launch and beyond. Product managers work closely with cross-functional teams, including engineering, design, marketing, and sales, to define product vision, strategy, and roadmap. They conduct market research, gather customer feedback, and analyze data to make informed product decisions. Product managers prioritize features, set timelines, and ensure the product aligns with business goals and customer needs. They act as the voice of the customer within the organization and are instrumental in driving the product’s success in the market. Strong communication, analytical, and leadership skills are essential for a successful product manager.
Remember Google’s Santa Tracker that was created to commemorate Christmas last year? It was unmissable, of course. They sure do have genius designers at Google. Well, yes, but also – no. Because the fabulous Santa Tracker that captivated the young and old alike was created by an outsourced design team. Quite like Slack teamed up … Read more
In a noteworthy revelation, a McKinsey study unveils the healthcare AI world as a playground for the “big shots.” With venture capital (VC) funding soaring to a staggering $8.5 billion, it seems the private sector is keeping the pulse of this AI revolution. Brace yourself for a star-studded affair, featuring big tech giants, startups, pharmaceutical … Read more
Picture this: You have been hearing a lot about the dysfunctionality of your system’s filters. You know they are not working for your users. But fixing them across the products will be costly and time-consuming. Meanwhile, you’re working on a new feature that is strategically more important to your business. So you make an exception … Read more
What do you do when you enter a hotel room for the first time? You find the card key slot to switch on the lights, then get inside, place your bag, and do a quick scan of the room to see what’s where. What you don’t do is jump right into the shower or immediately … Read more
“Ugh, Monday’s here already!”“I just can’t wait for this project to end and finally take a break.”“I’m tired of being tired all the time.” It’s startling how often we hear these things being said all around us but are too immersed in a whirlpool of our own tasks and to-dos to even notice. Sure, we’re … Read more
Product managers aim to create products that fulfill business goals alongside building user satisfaction. But how can one achieve this aim? It’s simple. PMs can achieve this by measuring the usability of the product. In short, through usability metrics or data. Data is a great place to start addressing roadblocks between your products and their … Read more
As a product manager, you’re not totally off track for believing that user psychology comes under the UX domain. But this quote by Frank Chimero puts things in a different light – “People ignore design that ignores people.” Almost every tome on product management harps about the importance of understanding the users in order to … Read more
Every time I look to hire for the post of UX designer, I shudder to think the applications that we have to go through. UX has become a buzzword across the industry and everyone has realized the potential of the high paying buzzword-job. So we get all sorts of applications, from graphic designers, web developers, … Read more
Patient portals – those secure online websites which give patients 24/7 access to personal health information – are not gaining as much priority as they deserve, since EHR companies tend to be tight on R&D resources. As a matter of fact, few companies have effectively invested towards the cause of patient portals. As a result, … Read more
A fascinating thing about user experience (UX) is that we can look in any direction and find applications of user experience in the most mundane or the most advanced projects one can come across. UX is known to save lives, improve things, and improve design. In healthcare, especially, UX is pivotal in ensuring that the … Read more