Renuka Savant 
In a Linkedin post titled The Role of Product Manager in Health-tech, the author Michela Casaldi mentions that when it comes to healthcare tech companies, Product Managers (PMs) often have little influence and ability to contribute to the product strategy. She quips that Product Managers are rarely involved in researching the “what and why” of … Read more
As a product manager, you’re not totally off track for believing that user psychology comes under the UX domain. But this quote by Frank Chimero puts things in a different light – “People ignore design that ignores people.” Almost every tome on product management harps about the importance of understanding the users in order to … Read more
The Interaction Design Foundation defines ease of use as a basic concept that describes how easily users can use a product. A usability concept, ease of use covers UX elements concerning the ease with which users can learn, discover content and do more with a design/product. “Ease of use may be invisible, but its absence … Read more
If you’ve been a part of product design or product management, you’re sure to have heard someone or the other say, ‘Everyone is a UXer.’ Invariably, the person saying this is a UX fellow themselves. But think about it a bit deeper – have you heard anyone ever say that about architects or graphic designers? … Read more
As we’re getting close to ending what was one rollercoaster of a year, we’ve decided to pay an ode to our faithful companions. Companions who kept our spirits up during the endless days of lockdown restrictions and social distancing. Here’s a round-up of the most interesting books, movies, videos, documentaries, podcasts, and articles that provided … Read more
Patient portals are secure online websites that give patients 24/7 access to personal health information. Unfortunately, they aren’t receiving the attention they deserve, since EHR companies tend to be tight on R&D resources. As a result, these companies have not yet been able to meet their full potential in terms of user needs, i.e. patient … Read more
With the pandemic-induced distancing still in force, UX research has been more or less forced to be conducted remotely. Ever since the outbreak, UX researchers have gone the remote way to conduct their studies. So, why after all this time, would there be a need for a post like this one. Because there is a … Read more
The healthcare industry might have dodged a pandemic bullet, but it’s still in the throes of a series of long-standing crisis. It’s a draining experience for the users. It’s overwhelmingly bureaucratic. And it’s perilously close to collapse. Physician burnout has exploded with over half (47%) of US physicians reporting at least one symptom of burnout. … Read more
Software design and development is an expansive trade comprising professionals from varied fields of study. While we best learn concepts on the job, what also helps is to have a resource that congregates important concepts and definitions to help us clarify any ambiguities with ease. This ultimate list of 100+ important UI-UX terms simplifies technical … Read more
How often have you heard about the massive importance of customer journeys and each touchpoint within them? As true as this is, nothing drives home a point more than a true-to-life story. Let’s revisit a project we were working on a while ago. The client was a manufacturer of storage devices for the medical apparatus. … Read more