Renuka Savant 
3D animations, gamification, multidirectional navigation – mobile app design holds tremendous potential to dazzle users. But, all of these ideas come to a grinding halt at the mention of ‘enterprise mobile applications’. You see, enterprise applications are quite like the inside of an airplane’s cockpit. An intimidating array of buttons, levers, controls, and screens as … Read more
Are you someone whose sprints are completed by moving merely a muscle or two? Are you someone who is completely sedentary whilst being agile? If you’ve answered in the affirmative, it’s pretty clear that your world functions on a slightly different plane. Being a part of the UX design community, the way you perceive and … Read more
It’s incremental. It’s flexible. It takes customer feedback into account at every stage. For a minute there, you’d think of these to be attributes of the design process. But no, it’s the characteristics of agile development that are being described here. Agile software development principles patterns and practices have quite a few things in common … Read more
Product managers aim to create products that fulfill business goals alongside building user satisfaction. But how can one achieve this aim? It’s simple. PMs can achieve this by measuring the usability of the product. In short, through usability metrics or data. Data is a great place to start addressing roadblocks between your products and their … Read more
A problem well stated is a problem half solved. – Charles Kettering A Product Manager dons numerous hats – that of a skilled negotiator, a conflict resolver, a smart bargainer, a product visionary, a smooth communicator, and so on. But the most important role this individual plays is that of a problem solver. So yes, … Read more
“As we’ve moved to virtual work, we haven’t just coped, we’ve actually thrived. We are making quicker decisions and acting. Meetings are now more inclusive of people regardless of location, level, or other differences. We have great momentum and need to figure out how to carry it forward.” – Suresh Kumar, Global CTO, Walmart. Remote … Read more
Imagine you’ve gone to dine at an upscale Parisian restaurant. The vibe inside is awash with enough French disdain to intimidate the best of us. You’re seated and then handed a menu in chaste French. Enter, the charming serveur. He treats you with genuine courtesy, overlooks your horrific pronunciation of “bouillabaisse”, and gently proffers the … Read more
If a company wants to make the most out of its investment in UX, they first need to define what the most means to them. Every UX design project stems from a different motivation. A vague and unclear design brief often means even the commissioning party isn’t sure of what to expect out of it. … Read more
Designing user interfaces is all about following the set rules of design aesthetics and visual hierarchy. Pay attention to these rules and you’re more likely to come up with simple, user-friendly interfaces that get the job done. However, there are times when UI designers, in their quest for creativity, try to experiment a bit too … Read more
