User Experience (UX) is a critical aspect of design that focuses on enhancing user satisfaction and usability of digital products. It encompasses the entire user journey, from initial interaction to completion of tasks. UX designers strive to create intuitive, accessible, and enjoyable experiences by understanding user needs, behaviors, and preferences. Through research, prototyping, and testing, UX designers aim to optimize the product’s interface and interactions. A well-crafted UX can lead to increased user engagement, higher retention rates, and improved customer loyalty. In the digital age, delivering a seamless and delightful UX is crucial for the success of any product or service.
Quick question – what is the one thing that immediately tells you that you are in a UX design company’s office? Here’s the easiest one – you’re sure to see a wall or a whiteboard full of post-it notes affixed, maybe in some sort of a pattern. What you’re looking at is an Affinity Map … Read more
Creative jobs have an undeniable cool edge to them. Whenever someone asks the age-old question, “So what do you do?” And the answer is a creative field like UX UI design, product design, graphic design, film making, or motion graphics, the reaction is often a mix of amazement and envy. People love working in creative … Read more
That enterprise UX is challenging is perhaps the understatement of the year. And, we at Koru UX have been fortunate enough to tackle a variety of UI and UX design challenges in our projects over the years. While it is true that enterprise systems are highly complex and mission-critical behemoths, human needs and requirements form … Read more
Are you someone whose sprints are completed by moving merely a muscle or two? Are you someone who is completely sedentary whilst being agile? If you’ve answered in the affirmative, it’s pretty clear that your world functions on a slightly different plane. Being a part of the UX design community, the way you perceive and … Read more
A problem well stated is a problem half solved. – Charles Kettering A Product Manager dons numerous hats – that of a skilled negotiator, a conflict resolver, a smart bargainer, a product visionary, a smooth communicator, and so on. But the most important role this individual plays is that of a problem solver. So yes, … Read more
Imagine you’ve gone to dine at an upscale Parisian restaurant. The vibe inside is awash with enough French disdain to intimidate the best of us. You’re seated and then handed a menu in chaste French. Enter, the charming serveur. He treats you with genuine courtesy, overlooks your horrific pronunciation of “bouillabaisse”, and gently proffers the … Read more
We are pleased to announce that Koru UX Design has been awarded…
The surge in digitization means that it’s a rocky road going forward for the telecom industry. The sector is predicted to combat a massive digital disruption as its core voice and messaging businesses continue to shrink, thanks to the overpowering advent of social media communication channels. Within the US alone, voice calls from mobiles and … Read more
Over the past decade, the financial services industry has undergone a drastic overhaul in terms of technological advancements. Stakeholders looking to maximize their company’s efficiency and profitability began seeking solutions from their IT departments. At the same time, it is also trying to make services more customer-friendly by updating its legacy-era technology. The banking sector … Read more
Enterprise applications and the latest UI trends? Two things I’d never imagined being used in the same sentence. But it’s 2024, and here we are, living in a world where enterprise products are slowly but surely getting onto the UI trends bandwagon. There are thousands of specialty B2B applications, including financial trackers, CRMS, HRMS, ERPs, … Read more