If a company wants to make the most out of its investment in UX, they first need to define what the most means to them. Every UX design project stems from a different motivation. A vague and unclear design brief often means even the commissioning party isn’t sure of what to expect out of it. … Read more
Designing user interfaces is all about following the set rules of design aesthetics and visual hierarchy. Pay attention to these rules and you’re more likely to come up with simple, user-friendly interfaces that get the job done. However, there are times when UI designers, in their quest for creativity, try to experiment a bit too … Read more
In a Linkedin post titled The Role of Product Manager in Health-tech, the author Michela Casaldi mentions that when it comes to healthcare tech companies, Product Managers (PMs) often have little influence and ability to contribute to the product strategy. She quips that Product Managers are rarely involved in researching the “what and why” of … Read more
As a product manager, you’re not totally off track for believing that user psychology comes under the UX domain. But this quote by Frank Chimero puts things in a different light – “People ignore design that ignores people.” Almost every tome on product management harps about the importance of understanding the users in order to … Read more
The Interaction Design Foundation defines ease of use as a basic concept that describes how easily users can use a product. A usability concept, ease of use covers UX elements concerning the ease with which users can learn, discover content and do more with a design/product. “Ease of use may be invisible, but its absence … Read more
It was in 2011 that I started Koru UX Design with all of 3 members. We began with harboring the ambition of shifting the focus of software design from the business to the users. I’m immensely proud that in the years to follow, we did well on our will to prove that a happy user … Read more
If you’ve been a part of product design or product management, you’re sure to have heard someone or the other say, ‘Everyone is a UXer.’ Invariably, the person saying this is a UX fellow themselves. But think about it a bit deeper – have you heard anyone ever say that about architects or graphic designers? … Read more
“To the optimist, the glass is half full. To the pessimist, the glass is half empty. But to the product manager, the glass is twice as big as it needs to be!” It goes without saying that product managers perpetually have a lot on their plate. They’re the one-person liaison between the management, design team, … Read more
As a designer, you’re always aware of the dos and don’ts every time you set out to design something as significant as the dashboard. Basically, the rules, guidelines, or principles to follow are always at the back of your mind leading the way as you go about designing. This is mostly helpful – they are … Read more
As we’re getting close to ending what was one rollercoaster of a year, we’ve decided to pay an ode to our faithful companions. Companions who kept our spirits up during the endless days of lockdown restrictions and social distancing. Here’s a round-up of the most interesting books, movies, videos, documentaries, podcasts, and articles that provided … Read more