How Good Design Can Transform User Adoption Rates for SaaS Apps

Ever wonder why some SaaS tools are universally loved while others barely get a nod? It often boils down to the design and user-centricity of a product. “Design methodology tailored to organizational needs is the gateway to successful user adoption.” Steve Judge and Brian Thompson This insight is particularly poignant today, where employees navigate multiple … Read more

Lean UX in Action: How to Maximize Productivity and Minimize Waste

No other service experiences have the potential to involve so many different people or to have such dire consequences when something goes wrong. To make my point, here’s what an average day in a healthcare delivery setup looks like – On the one hand, a team of doctors and nurses is performing surgery. Not too … Read more

From Ideas to Breakthroughs: How Continuous Discovery Powers Digital Healthcare Innovation

Digital healthcare products have been notorious for their suboptimal UX owing to their complexity (individually and as a part of the platforms and interconnected systems), the demands of industry standards, cascading dependencies, the expected resistance to change, and not to forget, this – So, how can healthcare product leaders make sure they’re taking decisions in … Read more

The Top 5 Mind-Boggling UX Challenges And Strategies To Overcome them

Spooky delays. Blood-chilling loopholes. Lethargic processes rise from the grave. When it comes to UX, the stakes are very high, and there is plenty of room for blunders, enough to give enterprise companies quite a scare. Bad UX is all around you… If you spend enough time researching what bad UX costs, you’ll see it … Read more

Product Leader’s Guide To UX Management: 4 Tips No One Will Tell You

“We go together like gin and tonic,” said no developer–designer duo ever. For some reason, these roles feel at odds with one another. You must have often heard that the relationship between a PM and a UX designer is fraught and full of friction. For CTOs, both these roles are two sides of the same … Read more