In the last decade, telecom businesses have undergone huge changes due to digitization. The core usage of voice and text services have reduced as social media platforms have presented diversified opportunities for people to connect with each other. A slew of new, upcoming and innovative digital devices as well as over-the-top (OTT) software and applications … Read more
Uber UX Strategy & Case Study Many people believe the simplicity of Uber’s user experience (UX) was the driving force behind its rapid success – but this isn’t quite the case. Yes, UX had a huge part to play – but there is nothing “simple” about Uber’s UX strategy. The ridesharing app’s rapid success is … Read more
Let’s just admit it – the US (and the world) is witnessing a disappointing election campaign this time, probably the most scandalized one since 1884 in the history of the country. Sure, there is a lot of drama and controversies involved, but when it comes to the things that matter, there’s nothing significant to report. … Read more
UX Design Checklist While the UX Design industry as a whole has stabilized and well-established rules, UX design for enterprise software and complex systems is quite challenging and requires a specialized set of skills. Our mission at Koru is to end ugly, hard-to-work with software. We know the most impressive, complex systems deliver zero value … Read more